What Does Recyclability Mean to Us?
As a sustainable packaging company, recyclability is a subject that’s interwoven into the fabric of our very being. Recycling isn’t just a method we use and encourage—it’s also a responsibility we must continue to uphold.
Why is recycling as (if not more) important than ever?
Who is most responsible at the point of inception?
So, what types of recyclable packaging are available?
What innovative methods increase packaging recyclability at this point?
That’s exactly why we’ve decided to dive into a three-part series on the topic, where we’ll investigate why recycling is still so important, who’s most responsible at each point in the process, and how we can all work together to improve the system as a whole.
With so many mixed messages out there about recycling, we hope to inspire and encourage you to block out the noise and continue on the recycling journey, just as we are.
We’re kicking off the series by discussing inception: the phase where we, a global packaging company, are responsible for the heavy lifting. Inception involves helping our partners analyze, compare, and choose sustainable and recyclable materials that fit their use case. We use Life Cycle Assessment (LCA) to inform these decisions, so we can create bespoke packaging that helps our partners meet their goals while reducing their impact on the planet. When we think and operate this way, it allows us to set you (our partners and their end-consumers) up for success when the time comes to recycle.
It’s important to note that sustainable initiatives such as recycling have the potential to generate a ripple effect.
This majority belief puts pressure on businesses to increase the recyclability of their packaging—which is where we come in. We help our clients increase their packaging recyclability while also encouraging our raw material manufacturers to prioritize these mindful materials.
As you can see, increasing recyclability at inception is essential if we want to create a well-oiled recycling machine and generate that positive ripple effect, which is exactly what we want to do.
If we all recycled according to the textbook, and our facilities could actually handle the volume of materials and process them accurately and efficiently—our landfills would be less overwhelmed, recycling centers would be a bustling hub for cities around the world (providing jobs and boosting the local economy), and we would all be contributing to a circular economy.
